This position requires a mature, enthusiastic person to identify and negotiate with potential sponsors, with a focus on developing long-term relationships.
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Marketing Managers plan, execute and measure an array of strategies with the objective of supporting business growth. They acquire new members and support which will help us grow existing revenue streams through research, analysis and marketing campaigns. Campaigns are comprised of online marketing tactics including email marketing, social media marketing, Search Engine Optimisation (SEO), as well as offline tactics such as print, radio and TV advertising and direct mail.
Organise, produce and run publicity campaigns. Design posters, pamphlets and electronic media pages to promote the community radio station. Assist with co-ordination of outdoor Broadcasts. Liaise with other community organisations and events.
Liaise with local businesses to coordinate sponsorship packages. This includes approaching businesses, signing up packages, getting announcements recorded and aired on radio station and following up inquiries and sponsorship renewal.