How a skilled team put their time to good use
A month after COVID-19 began to spread across Australia in 2020, like many workers in the travel industry, the entire Commercial team at Jetstar was stood down.
As a high-performing and successful team, Senior Managers Lisa Miller and Carolyn Pierre were keen to keep engagement and morale strong despite the challenging circumstances. When considering their team’s extensive experience and transferable skills, they had an idea: why not use this time as an opportunity to give back to others while also keeping the team close and engaged?
Lisa and Carolyn contacted several not-for-profits to find out what sort of skilled volunteering opportunities were available. The response was overwhelmingly positive and the Jetstar team quickly found themselves putting their professional skills to use.
“Many not-for-profits have very lean teams and often don’t have the time to step back and think about strategy or planning as they are constantly running to keep their businesses moving,” says Carolyn.
Some of the projects they undertook included:
- defining customer personas and journeys
- designing and implementing new marketing strategies and campaigns
- helping grow partnerships
- collaborating on strategy and pitch documents
- redesigning websites and online experiences
And while the community organisations were overwhelmingly appreciative and excited to learn from the Jetstar team, the benefits flowed both ways.
“It’s nice to know that skills applied day to day at Jetstar are so highly valued and transferable, especially to such a deserving and worthwhile cause,” says Angela Crilley, a Jetstar Customer Implementation Manager who worked with The Humour Foundation on a website redesign.
“Our communities need these non-profits now more than ever, and it’s great to be able to play even a small part in helping them to support more people,” says Kate Di Meo, a Product Specialist with Jetstar who worked with Fitted for Work and Asylum Seekers Centre.
So whether you choose to gather your teammates or would prefer to volunteer solo, there is always a need for skilled volunteers in all specialty fields to lend their expertise for the greater good. Do it from your desk, even just once, in your own time. Browse SEEK Volunteer to find the right opportunity for you.