We are seeking applications from enthusiastic individuals for the role of Pet Promotion Content Creator. This pivotal role plays a vital role in attracting potential adopters, donors and supporters to Furry Friends by effectively showcasing the rescued/surrendered animals. This role’s creativity and communication skills are essential in conveying the stories and personalities of adoptable cats that ultimately lead to successful adoptions and community engagement.

Key responsibilities:

• Content creation - produce high-quality written, visual, and multimedia content to showcase adoptable cats, including photos, videos and descriptions; create compelling stories and profiles that highlight each cat’s unique personality and needs
• Social media management - manage Furry Friends’ social media accounts (e.g. Facebook) to share content and engage with the community; create regular posts featuring adoptable cats, success stories and Furry Friends’ events
• Website management - update the Furry Friends’ website with fresh content, including cat profiles, adoption information, and news
• Email marketing - develop and execute email marketing campaigns to reach potential adopters, donors, and supporters; liaise with the Social Media Team to craft compelling cat profiles for potential use in blogs and newsletters

Core Skills / Experience

• Interpersonal communication
• Social media management
• Storytelling
• Team collaboration
• Passion for animal welfare
• Empathy

Commitment Required

• 5-10 hours per week for a minimum commitment of 6 months
• Attendance at scheduled on-line meetings

As this role is primarily virtual or home-based, you will need (at your own expense):

• Reliable computer
• Reliable mobile phone
• Reliable internet and antivirus
• Facebook Messenger account
• Google Workspace (incl. Gmail, Drive, Docs, Meet) experience